ABOUT US / Market Specialist

Market Specialist

Because we specialise in the short-term finance market, we have quickly established well-known brands such as KwikCash and Cash Lady. We operate across a number of platforms, including:

Direct Marketing – Our direct marketing team utilises our unique database with email and SMS, which has been cultivated through our own marketing efforts. We do not bulk-buy leads from anywhere, nor do we sell them on in any other way than directly to the lenders when the customer applies.

Television Advertising – You may well be aware of our national campaigns, especially our ongoing Cash Lady campaign. We work closely on all aspects, including script and scheduling.

UK-Based Customer Service Representatives – We accept applications on our website, and are one of a small minority of lenders and brokers who also accept applications over the phone! We also answer customer queries over the phone, as well as via email and live chat. We’re easily accessible for customers.

Design and Content – We have top class designers, helping make sure that our sites are cutting-edge and attractive for our customers to use, while remaining functional and effective. Our content team concentrates on writing clear, concise information, allowing customers to apply, knowing they’re not being misled.

SEO and PPC – We have a team of experts who help us to optimise our websites so that customers can find us when they’re looking for us. They’re competitive fields (e.g. ranking for cash loans and instant payday loans in the UK amongst others ), and the hard work we put into them gives us a competitive edge.